Atlanta Hawks and Comcast Business to Keep Fans Connected at New Stadium

Comcast Business recently announced an agreement with the Atlanta Hawks Basketball Club to provide and manage the team’s enterprise WiFi network at the new State Farm Arena. It will deliver 10 times the current speed and nearly doubles the number of access points that existed prior to the massive renovation.

The network will support Atlanta Hawks and State Farm Arena fans, increasing venue connectivity and creating more opportunities for unique digital experiences that fans crave at live events. Comcast Business’ WiFi solutions will be highly scalable to meet the shifting network requirements necessary for the mixed-use facility. This optimizes internet speed and reliability no matter the crowd size or location within the arena, from the seating to restaurants and shops.

“We view renovation as innovation,” said Marcus Wasdin, chief information officer for the Atlanta Hawks. “This is the perfect opportunity to solidify a core component of the fan experience.  Connectivity is the foundation to our digital initiatives where we seek to allow fans to enjoy the arena in new and immersive ways tailored to them. As an organization, we want to create a one-of-a-kind digital experience to engage fans, and this partnership with Comcast Business will provide the foundation for us to do so.”

Read the full release here.