Happening November 30th: The 15th Annual Small Business Saturday!

This holiday shopping tradition is part of the national Shop Small® Movement, a community effort to uplift and support small businesses across the country.

You can help small businesses in your network make the most of this event by sharing the a few tips—and don’t forget to refer those businesses for Comcast Business services that can keep them connected, secure, and ready for success!

Share These Tips to Help Small Businesses Thrive on Small Business Saturday and Beyond:

Tip # 1: Communicate with the Community

Encourage businesses to announce their participation in Small Business Saturday! They can reach out to local reporters, post on social media, use hashtags #SmallBizSat and #ShopSmall, and display signs. The more people know, the more foot traffic they’ll attract!

Tip # 2: Provide an Exceptional In-Store Experience

Help businesses stand out by offering seamless connectivity, like free guest Wi-Fi. With Comcast Business solutions, they can ensure customer satisfaction while keeping internal operations secure. A smooth online experience leaves a lasting impression, keeping shoppers loyal well beyond Small Business Saturday.

Tip #3: Run Specials and Promotions

Special deals or value-added services encourage new customers and reward loyal ones. Limited-time offers can create a sense of urgency and excitement, bringing in more visitors on the big day.

Tip #4: Offer Online-Only Specials

Support businesses in reaching customers who can’t make it in person by suggesting one-day-only online offers. This lets customers participate in Shop Small from wherever they are, boosting engagement and sales.

Tip # 5: Encourage Social Sharing

Encourage small businesses to leverage word-of-mouth marketing by offering a giveaway for social media shares, reviews, or check-ins. Recommendations from friends and family are powerful drivers of new customer interest and loyalty!

Help small businesses succeed by connecting them with Comcast Business solutions that provide essential technology and connectivity.